Tag: TCG Explains Series

Redressing Western Brands’ Successes and Failures in China

Since Deng Xiaoping’s 1979 Reform and Opening Up Policy began, Western brands have faced headwinds entering the Chinese market. Some have succeeded, but there have been many more failures. We’ll take a longer, historically informed view to think about what separates the winners and losers of Western brands trying to make it in the Middle Kingdom.

Food Fight or Combo Meal? KFC and McDonald’s Scramble for China

Internationally, McDonald’s has long been dominant, but in China, KFC reigns king. KFC has twice as many outlets, with experts having long explained KFC’s dominance through better localization efforts. While this argument holds water, the competitive relationship between the world’s largest fast food chains has also bolstered their mutual success in one of largest and most complex markets in the world.

China and the Curse of the Skyscraper

The Curse of the Skyscraper is a theory that claims that skyscrapers are usually a sign of poor investment and an economy careening towards recession. China has over half the world’s skyscrapers, and the central government is beginning to limit the height of buildings in an attempt to avoid the Curse.

Little Lobsters, Big Economics

Today, China eats more crawdads than the rest of the world combined. The story of this crustacean’s journey from Louisiana to China is one of accident, ingenuity and natural market forces. In a time of isolationism and trade wars, it is important to remember the little things that drive the larger economy within a globalized world.

Dead Wrong: AIA and Ping An’s Life Insurance Duel for China

The narrative of AIA and Ping An is one familiar to Western brands that enter China – with many fallen prey to the pitfalls of misaligned cultural values. AIA had not fully weighed the taboo of death when it entered the Chinese market and faced significant challenges when selling insurance – stymieing its growth and providing the perfect opportunity for China’s now largest life insurer to seize the market.

Chinese Markets Primed to Shine as Coronavirus Outbreak Fades

Once the coronavirus outbreak is contained and business returns to ordinary operations, the Chinese market will continue to offer the unique opportunities that originally attracted global investors. With patience and an opportunistic approach, investors will discover a wealth of new opportunities to leverage the Chinese market’s low sensitivity to the global market and build a more diversified investment portfolio.

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